In order to gain a deeper insight into McGrath’s transformative powers we’ve conducted an investigation into the science behind some of her latest looks.
A considerable body of psychological research in the 70s/80s lent towards the argument that masculinity alone, and not femininity or androgyny can predict psychological well-being.
What is the cause behind animal prints’ rare ability to transcend seasons? Evolutionary psychology would suggest that it has something to do with fear.
People began to notice just how much the frame and proper fullness of the eyebrows can affect not only the shape of a person’s face, but actually enhance their beauty.
The term “beauty premium” refers to the finding that beautiful individuals are paid more and earn higher salaries than less beautiful people.
Research into lingerie has exposed some of the excitement and insecurities that women feel when slipping into their lacy undergarments.