The Durag is one of those pieces that you either wear religiously or you’ve never heard of at all. If you’re in the former category, then you’ll be aware of the cultural significance they hold. To celebrate cultural icon Rihanna’s latest British Vogue cover shoot, I spoke to Vogue’s Contributing Editor Fumi Fetto about the psychological importance of the headdress in the Black community. 

The popularity of durags amongst black men, says fashion psychologist Shakaila Forbes-Bell, is closely related to the way the black community values hair and community. “Those playful Twitter videos, where young men gather together to untie their durags for ‘wave checks’, are a testament to the way hair and fashion interact to unify the black community”.

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Shakaila Forbes-Bell is a Fashion Psychologist and writer who has been featured in Marie Claire UK, i-D, Who What Wear, All Walks Beyond the Catwalk, Fashion Bomb Daily, The Voice Newspaper, Gal-Dem, Black Matters US and more.

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