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Supersized Fashion Psychology Online Course

Overview
Curriculum
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FAQs

What is this course?

A 12-lesson in-depth course that teaches you everything you could need to know about Fashion Psychology, featuring classic and up-to-date research to help you understand the immense power of clothes, beauty, shopping, styling and much more. 

Throughout this course, you will be guided by Shakaila as she shares her knowledge and expertise to provide you with a comprehensive introduction to Fashion Psychology. You will gain a deeper understanding of how our clothes can affect our behaviour, emotions, and cognitive processes and how fashion can be used as a tool for self-expression and empowerment. You will also understand how Fashion psychology is useful for retailers, consumers and designers alike and how it can help tackle major problems like sustainability. 

Shakaila is passionate about educating people on fashion's important role in our daily lives. She has designed this course to provide you with a practical and insightful understanding of the field. By the end of the course, you will have gained valuable knowledge and skills that you can apply in your personal and professional life. We hope you enjoy the course!

Who Is This Course For?

Fashion Stylists:

If you’re a stylist looking to deepen your understanding of how clothing choices influence individuals, this course is your key to unlocking a new level of expertise. Gain insights into the psychological nuances that shape personal style, enabling you to curate more impactful and meaningful looks for your clients.

Students:

Whether you’re a psychology major fascinated by the intersection of mind and fashion or a design student eager to add depth to your creative process, this course provides a comprehensive exploration. It complements your academic journey, providing a unique perspective that can set you apart in your field.

Marketers:

For professionals in marketing and retail, understanding the psychological aspects of consumer behaviour is imperative. This course equips you with the knowledge to craft more effective marketing strategies, optimize brand messaging, and ultimately drive sales. Stay ahead in the competitive landscape with a nuanced understanding of your target audience.

Style Enthusiasts:

If you’re keen on refining your style, shopping more strategically, and fostering a healthier relationship with fashion, this course offers invaluable insights. Learn to make conscious and empowering choices, ensuring your wardrobe aligns with your authentic self.

Learning goals

  • This course aims to provide a clear understanding of how psychology impacts the fashion industry and everyone within it, from designers to consumers. 
  • By the end of this course, you will have a new, mindful approach to clothes, styling and adornment. 
  • You can cite scientific evidence and research to revolutionise how you think about and work within the fashion industry. 
  • You will go from understanding how fashion impacts us on a macro level to a deeply personal level and gain a clear picture of why clothes constitute one of the most powerful forms of nonverbal communication.

Curriculum

  • 12 Sections
  • 101 Lessons
  • 36 Quizzes
  • 12h Duration
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Module 1 Fashion Psychology & You : Lesson 1 - The role of fashion in shaping our self and Social Identity
7 Lessons3 Quizzes
  1. Lesson 1: The role of fashion in shaping our self and Social Identity (Part 1)
  2. Lesson 1: The role of fashion in shaping our self and Social Identity (Part 2)
  3. Lesson 1: The role of fashion in shaping our self and Social Identity (Part 3)
  4. Lesson 1 - The role of fashion in shaping our self and Social Identity (Part 4)
  5. Let's test your knowledge of self-concept
  6. Lesson 1 - The role of fashion in shaping our self and Social Identity (Part 5)
  7. Lesson 1 - The role of fashion in shaping our self and Social Identity (Part 6)
  8. Personality and style test
  9. Lesson 1 - The role of fashion in shaping our self and Social Identity (Part 7)
  10. How would you use fashion psychology insights in real life?
Module 1: Lesson 2 - Fashioning wellbeing
6 Lessons3 Quizzes
  1. Lesson 2 - Fashioning wellbeing (Part 1)
  2. Lesson 2 - Fashioning wellbeing (Part 2)
  3. Mood dressing
  4. Lesson 2 - Fashioning wellbeing (Part 3)
  5. Lesson 2 - Fashioning wellbeing (Part 4)
  6. Identity & Fashion
  7. Lesson 2 - Fashioning wellbeing (Part 5)
  8. Lesson 2 - Fashioning wellbeing (Part 6)
  9. Reflect on your knowledge of fashion, mood and identity
Module 1: Lesson 3 - The role of fashion in sociopolitical and cultural movements
11 Lessons3 Quizzes
  1. Lesson 3 - The role of fashion in sociopolitical and cultural movements (Part 1)
  2. Lesson 3 - The role of fashion in sociopolitical and cultural movements (Part 2)
  3. Lesson 3 - The role of fashion in sociopolitical and cultural movements (Part 3)
  4. Lesson 3 - The role of fashion in sociopolitical and cultural movements (Part 4)
  5. Lesson 3 - The role of fashion in sociopolitical and cultural movements (Part 5)
  6. Testing your knowledge of implicit bias
  7. Lesson 3 - The role of fashion in sociopolitical and cultural movements (Part 6)
  8. Lesson 3 - The role of fashion in sociopolitical and cultural movements (Part 7)
  9. Lesson 3 - The role of fashion in sociopolitical and cultural movements (Part 8)
  10. Reflect on your relationship between clothes and gender
  11. Lesson 3 - The role of fashion in sociopolitical and cultural movements (Part 8)
  12. Lesson 3 - The role of fashion in sociopolitical and cultural movements (Part 9)
  13. Politics and fashion quiz
  14. Lesson 3 - Key Takeaways
Module 2 Consumer Psychology: Lesson 4 - Why we buy
9 Lessons3 Quizzes
  1. Lesson 4: Why we buy (Part 1)
  2. Lesson 4 - Why we buy (Part 2)
  3. Lesson 4 - Why we Buy (Part 3)
  4. Lesson 4 - Why we Buy (Part 4)
  5. Shopping and the brain
  6. Lesson 4 - Why we buy (Part 5)
  7. Lesson 4 - Why we buy (Part 6)
  8. Test your knowledge in retail therapy
  9. Lesson 4 - Why we Buy (Part 7)
  10. Lesson 4 - Why we buy (Part 8)
  11. Use your knowledge to reflect on your shopping habits
  12. Lesson 4 - Key Takeaways
Module 2 Consumer Psychology: Lesson 5 - The psychology of retail environments
12 Lessons2 Quizzes
  1. Lesson 5 - The psychology of retail environments (Part 1)
  2. Lesson 5 - The psychology of retail environments (Part 2)
  3. Lesson 5 - The psychology of retail environments (Part 3)
  4. Lesson 5 - The psychology of retail environments (Part 4)
  5. Quiz time: Store layouts
  6. Lesson 5 - The psychology of retail environments (Part 5)
  7. Lesson 5 - The psychology of retail environments (Part 6)
  8. Lesson 5 - The psychology of retail environments (Part 7)
  9. Lesson 5 - The psychology of retail environments (Part 8)
  10. Lesson 5 - The psychology of retail environments (Part 9)
  11. Lesson 5 - The psychology of retail environments (Part 10)
  12. Lesson 5 - The psychology of retail environments (Part 11)
  13. Time to test your knowledge on scents and shopping
  14. Lesson 5 - The psychology of retail environments (Part 12)
Module 2 Consumer Psychology: Lesson 6 - How to shop smartly
8 Lessons3 Quizzes
  1. Lesson 6 - How to shop smartly (Part 1)
  2. Lesson 6 - How to shop smartly (Part 2)
  3. Lesson 6 - How to shop smartly (Part 3)
  4. Test and reflect on personality and shopping type
  5. Lesson 6 - How to shop smartly (Part 4)
  6. Lesson 6 - How to shop smartly (Part 5)
  7. Principles of persuasion quiz
  8. Lesson 6 - How to shop smartly (Part 6)
  9. Lesson 6 - How to shop smartly (Part 7)
  10. Quiz time: Shopping addiction
  11. Lesson 6 - Key Takeaways
Module 3 Design thinking: Lesson 7 - The Psychology of Fashion Design and Creativity
6 Lessons1 Quiz
  1. Lesson 7 - The Psychology of Fashion Design and Creativity (Part 1)
  2. Lesson 7 - The Psychology of Design & Creativity (Part 2)
  3. Lesson 7 - The Psychology of Design & Creativity (Part 3)
  4. Test your understanding of your identity clothes
  5. Lesson 7 - The Psychology of Design & Creativity (Part 4)
  6. Lesson 7 - The Psychology of Design & Creativity (Part 5)
  7. Lesson 7 - The Psychology of Design & Creativity (Part 6)
Module 3 Design thinking: Lesson 8 - Mental health in the fashion industry
9 Lessons3 Quizzes
  1. Lesson 8 - Mental health in the fashion industry (Part 1)
  2. Lesson 8 - Mental health in the fashion industry (Part 2)
  3. Lesson 8 - Mental health in the fashion industry (Part 3)
  4. Lesson 8 - Mental health in the fashion industry (Part 4)
  5. Quiz: creativity and mental health
  6. Lesson 8 - Mental health in the fashion industry (Part 5)
  7. Lesson 8 - Mental health in the fashion industry (Part 6)
  8. Quiz time: SDT
  9. Lesson 8 - Mental health in the fashion industry (Part 7)
  10. Lesson 8 - Mental health in the fashion industry (Part 8)
  11. Reflection point: fast fashion
  12. Lesson 8 - Key Takeaways
Module 3 Design thinking: Lesson 9 - Clothing and wellbeing
9 Lessons5 Quizzes
  1. Lesson 9 - Clothing and wellbeing (Part 1)
  2. Reflection point: Wearapy
  3. Lesson 9 - Clothing and wellbeing (Part 2)
  4. Lesson 9 - Clothing and wellbeing (Part 3)
  5. Test your knowledge on dopamine in the brain
  6. Lesson 9 - Clothing and wellbeing (Part 4)
  7. Lesson 9 - Clothing and wellbeing (Part 5)
  8. Test your knowledge: MAO-A
  9. Lesson 9 - Clothing and wellbeing (Part 6)
  10. Lesson 9 - Clothing and wellbeing (Part 7)
  11. Quiz time - Nostalgia dress
  12. Lesson 9 - Clothing and wellbeing (Part 8)
  13. Comfort Dressing Quiz
  14. Lesson 9 -Key Takeaways
Module 4 Style Psychology: Lesson 10 - Colour psychology for everyday
8 Lessons4 Quizzes
  1. Lesson 10 - Colour Psychology (Part 1)
  2. Lesson 10 - Colour Psychology (Part 2)
  3. QUIZ: Cell type and colour
  4. Lesson 10 - Colour Psychology (Part 3)
  5. Lesson 10 - Colour Psychology (Part 4)
  6. Task: Match the style to the colour relationship
  7. Lesson 10 - Colour Psychology (Part 5)
  8. Lesson 10 - Colour Psychology (Part 6)
  9. Quiz: Your body on colour
  10. Lesson 10 - Colour Psychology (Part 7)
  11. Quiz: Colour and brand identity
  12. Lesson 10 Key Takeaways
Module 4 Style Psychology: Lesson 11 - Enclothed cognition and personal style
7 Lessons3 Quizzes
  1. Lesson 11 - Enclothed Cognition (Part 1)
  2. Concrete or abstract processing?
  3. Lesson 11 - Enclothed Cognition (Part 2)
  4. Lesson 11 - Enclothed Cognition (Part 3)
  5. Test your knowledge: deindividuation
  6. Lesson 11 - Enclothed Cognition (Part 4)
  7. Lesson 11 - Enclothed Cognition (Part 5)
  8. Quiz time enclothed cognition
  9. Lesson 11 - Enclothed Cognition (Part 6)
  10. Lesson 11 - Enclothed Cognition (final takeaways)
Module 4 Style Psychology: Lesson 11 -Body image and personal style
9 Lessons3 Quizzes
  1. Lesson 12 - Body Image and personal style (part 1)
  2. Lesson 12 - Body Image and Personal Style (part 2)
  3. Lesson 12 - Body Image and Personal Style (part 3)
  4. Lesson 12 - Body Image and Personal Style (part 4)
  5. Test your knowledge of body image
  6. Lesson 12 - Body Image and Personal Style (part 5)
  7. Reflection point - Body Image
  8. Lesson 12 - Body Image and Personal Style (part 6)
  9. Lesson 12 - Body Image and Personal Style (part 7)
  10. Lesson 12 - Body Image and Personal Style (part 8)
  11. Quiz on styling the body
  12. Key Takeaways Body Image and Personal Style
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FAQs

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1.  What is the criteria to join the course?

There are no criteria to join the course; this is an introductory-level course that will delve deeply into broad topics in fashion psychology. We wanted to make it as accessible as possible, so no need to have a psychology or fashion degree, but those with a degree will still be introduced to new concepts.

2.  What is the difference between this course and the individual modules?

This course contains all of the individual modules but at cheaper prices

3.  Will you be expected to engage online in various ways to show active engagement and participation?

During each session, multiple-choice and long-form answer questions will allow learners to demonstrate their understanding.

4.  What are the terms and conditions?

Important Notice: Please Read Carefully Before Proceeding
By accessing and/or purchasing these online lessons provided by Fashion is Psychology Ltd, you agree to the following terms and conditions:

Ownership of Intellectual Property: You acknowledge and understand that all lesson materials, including but not limited to videos, documents, text, images, and any other content provided during this online lesson, are the exclusive intellectual property of Fashion is Psychology Ltd, protected by copyright and other intellectual property laws.

Non-Distribution Agreement: You agree not to share, reproduce, distribute, or make available to any third party, whether for commercial or non-commercial purposes, any part of this online lesson or its materials. This includes, but is not limited to, sharing on social media platforms, websites, or any other form of distribution.

Personal Educational Use Only: You affirm that you will use the content of this online lesson solely for your personal educational purposes. Any other use, including but not limited to commercial use, is strictly prohibited without prior written consent from Fashion is Psychology Ltd.

Legal Consequences: You acknowledge and understand that any unauthorized distribution, sharing, or reproduction of the lesson materials may result in legal action being taken against you. Fashion is Psychology Ltd reserves the right to pursue all available legal remedies, including but not limited to seeking damages, injunctive relief, and legal fees.

Acceptance: By proceeding with this online lesson, you signify your understanding of and agreement to these terms and conditions. You accept the responsibility to comply with these terms, and you acknowledge that any violation may result in legal consequences.

Fashion is Psychology Ltd takes the protection of its intellectual property seriously and will take all necessary steps to enforce these terms.

If you do not agree to these terms, please do not proceed with this online lesson. If you have any questions or concerns, please contact Fashion is Psychology Ltd for clarification before continuing.

Refund Policy:

Please note that all payments made for the online course provided by Fashion is Psychology Ltd. are non-refundable. Once you have enrolled and paid the course fee, no refunds will be issued under any circumstances. By enrolling in the course, you acknowledge and agree to this no-refund policy.

Thank you for your understanding and cooperation.

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