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I had an interesting conversation with Chavie Lieber for the Business of fashion about my predictions for playful pieces after last year.

“We want to buy bright, child-like pieces that make us feel hopeful during very dark moments. People are desperate to inject a sense of fun and playfulness into their wardrobe after a year of lockdowns and sweatpants.” 

Take a read in full here.

Shakaila Forbes-Bell

Author Shakaila Forbes-Bell

Shakaila Forbes-Bell is a Fashion Psychologist, consultant, TV commentator, founder of the platform 'Fashion is Psychology' and best-selling author of the book “Big Dress Energy”. She uses scientific research to uncover ‘the why behind the what’ when it comes to consumer behaviour and personal style choices. She has worked with global fashion brands, including Depop, Maybelline, Next, eBay and Calvin Klien, and is the current in-house fashion psychologist for Afterpay. She has by-lines in Mr Porter, Marie Claire and i-D, and has been featured in numerous global publications and TV shows, including Forbes, Vogue, ITV, Channel 5, Fox News 5 and many more.

More posts by Shakaila Forbes-Bell

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