C - Fashion Is Psychology C

A huge thank you to everyone who tuned in to watch me on Channel 5′ How Do They Really Do It, discussing #fashionpsychology, the famous Bicester Village and why we’re attracted to outlets.

Catch up on the show below, for insight into how you can really get the most out of your shopping experience.

https://youtu.be/dYUmXo6kzYU

Author Shakaila Forbes-Bell

Shakaila Forbes-Bell is a Fashion Psychologist, consultant, TV commentator, founder of the platform 'Fashion is Psychology' and best-selling author of the book “Big Dress Energy”. She uses scientific research to uncover ‘the why behind the what’ when it comes to consumer behaviour and personal style choices. She has worked with global fashion brands, including Depop, Maybelline, Next, eBay and Calvin Klien, and is the current in-house fashion psychologist for Afterpay. She has by-lines in Mr Porter, Marie Claire and i-D, and has been featured in numerous global publications and TV shows, including Forbes, Vogue, ITV, Channel 5, Fox News 5 and many more.