Shakaila Forbes-Bell BSc., MA. is a Fashion Psychologist with a BSc in Psychology from University College London. She was among the first people in the world to hold a Masters Degree in Psychology for Fashion Professionals at University of the Arts London: London College of Fashion. After her graduation picture went viral she began the process of creating this platform in hopes of introducing the world to the multi-layered discipline that is The Psychology of Fashion.

Her specific area of research concerns diversity in fashion and the importance of multicultural marketing. She believes that people of all races should be able to open a magazine or turn on the TV and see a reflection of themselves.

She has been featured in The Voice Newspaper, Gal-Dem, Shades of Noir, Brooklyn Butthah, Black Matters US and more.

Her work has been published in Marie Claire UK, i-D and All Walks Beyond The Catwalk.

She has partnered with various modelling agencies and project managed photoshoots to create content for Psychological research.

She has worked with and provided Psychologically focused PR, Branding and Marketing advice to international brands and is currently running Psychology of Fashion workshops. 


‘Shakaila Forbes Bell’s bespoke talk was both interactive and informative, relaxed and professional. Shakaila is an excellent public speaker, who tailor met our needs as an organisation. I highly recommend her!'
Emma Britton
Learning and Engagement Co-ordinator
Shakaila Forbes Bell provided a workshop which was both engaging & informative, bustling with fascinating insights into fashion & human behaviour
Beth Lambert
Exhibitions Assistant