I was delighted to speak with Glamour once again and share my insights into fragrance as a sensory escape.

“Lockdown has really proven to be a double-edged sword. Not only are we mentally struggling with the likelihood of people experiencing irritability, sleep disturbance, decreased libido and depression increased, we’ve also missed out on the psychological benefits of travelling. Research has shown that foreign travel boosts your energy, improves cognition and promotes interpersonal growth.”

“Smell is one of our most powerful senses as it plugs into our limbic system – the part of the brain linked to instincts and emotions.” We can utilise fragrances to transport us to different times and places due to the ability of our sense of smell to evoke strong memories. Scents that remind you of a cherished time and place will be especially powerful. Think of the smell of the hotel you stayed at in Jamaica or the restaurant you ate at in Italy, those scents will transport you back to those places, allowing you to escape the confinement of our current realities.” 

Check out the full piece here!

Author

Shakaila Forbes-Bell is a Fashion Psychologist and writer who has been featured in Marie Claire UK, i-D, Who What Wear, All Walks Beyond the Catwalk, Fashion Bomb Daily, The Voice Newspaper, Gal-Dem, Black Matters US and more.

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