If you asked anyone to describe what loungewear is their first remark would be “it’s comfortable”. Professor Lubos Hes defines clothing comfort as “a state of satisfaction indicating physiological, psychological, and physical balance among the person.” Doesn’t that sound lovely? Loungewear often features stretchy and soft fabric that induces a state of comfort, one that is typically absent when we wear day to day clothes like suits and jeans but what impact does this have on our ability to do our jobs?
How leggings became the new jeans
Since COVID-19 shook the world upside down many have us will be working from home for the foreseeable future. In the absence of a restrictive work environment, every day is casual Friday. In the UK, loungewear sales have jumped a whopping 49% since lockdown. In the states, 56% of adults have admitted to incorporating more loungewear into their daily styles but some people have taken their affinity for loungewear one step further. A survey found that 1 in 8 Americans would rather have a casual office dress code than being paid an extra $5K annually! On the surface that sounds pretty insane but when you think about the psychological impact of comfort dressing, it makes sense.
If you feel good, you’ll think good…
Loungewear may be the key to you killing it at work. One study revealed that comfortable clothing can enhance cognitive performance. Psychologists Bell, Cardello and Schutz investigated the relationship between clothing comfort and exam performance in students. The results revealed that students who wore more formal clothing had a lower comfort level and ultimately, a lower test score. Think about an outfit you love that’s completely uncomfortable. Although it might make you feel amazing and powerful, the physical discomfort is a distractor causing a cognitive overload that prevents you from giving your all to any task at hand. The extra cognitive boost you get from comfort dressing could be the missing key to that commendation or even that promotion.
But if you feel good AND look good, you’ll be unstoppable
Feeling comfortable is one thing but looking good at the same time can have a major positive impact. Fashion Psychology research has shown that positive feelings about your clothes change the way you think about yourself in numerous ways. Most importantly, it can change your perception about how good you are at your job while negative feelings about your clothes can make you feel incompetent.
No matter how comfortable you are, if you think negatively about an outfit, chances are you will act in accordance with your negative assumptions. With that being said, you shouldn’t spend your workday in holey leggings and stained hoodies. Invest in a core set of loungewear essentials that both feel good and look good. Not only will these pieces make you feel positive about your capabilities it will help you to crush any curve balls that come your way.
Have you witnessed your productivity levels change by wearing more loungewear pieces? Let us know in the comments below.