In light of the new ‘BBL clothing’ trend I spoke to The Zoe Report about how “sexy clothing” truly makes us feel.
“Sharp shifts in trends enable people to feel like they are dressing outside of the norm. When people wear novel or outlandish styles it can act as a form of escapism enabling them to step out of the confinement and boredom induced by the pandemic and step into a space of creativity and fun.”
“For me, ‘sexy’ is a feeling and I always revert to the theory of enclothed cognition when it comes to dressing to feel a certain way. For example, studies have shown that people feel stronger when they wear superman T-shirts because they associated that character and symbol with strength and embodied those traits when they wore the T-shirt. So, the same logic can be applied to sexy dressing, it has less to do with skin and more to do with your personal associations with sexiness.”