Why are designers in love with this hue?
Fashion psychology dictates that lingerie is better perceived as a way to empower rather than objectify.
How to use psychology to dress for your body-type.
We’ve gathered psychological research to help you decide which colour to wear this Valentine’s Day
Psychology would suggest that what we wear is in fact a reflection of who we are
Instantly embodying the positive or professional persona you envisage isn’t always easy. But what if something as simple as the colour of your clothing could turn these visions into reality?
In the second of our two-part Sciencing Beauty series, Beauty Writer Alysha Yates reveals how makeup helped her deal with the grief of losing her mother.
In order to gain a deeper insight into McGrath’s transformative powers we’ve conducted an investigation into the science behind some of her latest looks.
What is the cause behind animal prints’ rare ability to transcend seasons? Evolutionary psychology would suggest that it has something to do with fear.