Exploring the behavioural and psychological responses to the beauty industry in light of Covid-19
I spoke with Kim Jones for the Daily Express to discuss how our clothes can boost our energy levels in these uncertain times. “Your…
What can wardrobe ethnography teach you about yourself?
As part of my new partnership with Afterpay I was delighted to discuss the psychological power of perfume with Glamour. “Scents evoke more emotional memories…
Jewellery is used as much more than just a fashion accessory. Ogden (1992) emphasises its rare power to communicate the feelings and beliefs of…
I was thrilled to speak with Today about Uggs’ rise in popularity. “The pandemic has caused a shift in the way we look at…
I caught up with Jo Munro about how COVID-19 has changed the way we dress, based on insights from Afterpay’s Bi-Annual Global Trends Report. “Never…
I was delighted to speak with Shift London to discuss why brown became the colour for everyone.“Fashion psychologist and founder of Fashion is Psychology,…
Discover why your skin may be suffering as a result of stress, and how you can save it.
Take our fashion psychology quiz to find out what type of shopper you are to help you make better shopping choices.
22 black owned brands with something to suit all styles and budgets.
Shakaila Forbes-Bell answers Fashion is Psychology’s FAQs and discusses all things fashion psychology in a live Q&A.
We ask 3 fragrance experts 5 questions to help you nail your next fragrance purchase!